Make More Money with Virtual Reality

Whether you're an operator or a supplier, you're leaving money on the table with your virtual reality and immersive entertainment products. Learn from the world's leading expert on how to maximize your return on investment from VR.

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The Latest The Being Virtual Show - Deep Dive with George Smith from Family Entertainment Group

 

Join Bob and his guest George Smith in this Deep Dive interview. George is one of the most experienced VR operators, with 23 different VR arcade games across his locations. Together they discuss bundling and pricing strategy, real estate leasing, George's favorite VR attraction and more.

 

Attract Gamers To Your FEC with Esports

Every once in a while a new product hits our market that promises to change the game. I’d like to introduce you to VAR BOX, a new unattended virtual reality arcade system boasts the best VR games we’ve seen. It also offers the promise of a transformative esports program for operators looking to build recurring visitation. Join Bob in a free webinar to learn more.

 

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REAL MONEY FROM
VIRTUAL REALITY

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Bob Cooney crams his 30 years of entrepreneurial experience into a handy, and thoroughly enjoyable guidebook to launching a VR product. A must read for anyone looking to enter this growing but increasingly crowded marketplace.

"Amazing! A very straightforward, no BS look at what needs to be done to be successful when launching an LBE startup." - Anne McKinnon - VR Voice

Are you an operator? Save time and money. Buy with confidence. Sign up for Bob's new IAAPA VR Buyers Guide coming soon!

Bob Cooney Closeup on Stage at VRDays

Bob Cooney

SPEAKER, AUTHOR, MENTOR

An 8X entrepreneur with thirty-five years of experience launching emerging technology companies, Bob Cooney is widely referred to as the world's foremost expert on location-based virtual reality.

An Inc. 500 CEO with a successful NASDAQ IPO, Bob is the go-to-market strategist behind many of the world's most successful immersive entertainment products. Cooney mentors founders and executive teams of some of the top VR companies and helps operators choose the best VR products for their locations.

SteamVR Base Station Out of Stock for Arcade Game Suppliers

New Supply Chain Chaos for VR Arcade Game Suppliers

July 25, 2022

If you’re considering adding virtual reality arcade machines to your family entertainment center in the next year, keep reading. This post will save you time and money. The supply chain has created real headwinds for VR arcade game suppliers. For the last year or more, finding headset cables for an HTC Vive Pro was like searching…

Player in front of the Original Beat Saber Arcade Cabinet manufactured by VRsenal

What’s Better Than Beat Saber Arcade Cabinet?

June 12, 2022

VRsenal, inventor of the original Beat Saber Arcade Cabinet, continues to innovate in the VR music rhythm genre. When Facebook acquired Beat Games, the studio behind Beat Saber, they pulled all the arcade licenses. VRsenal then partnered with Blackwall Games to bring the arcade hit Rhythmatic to family entertainment centers. Housed in a new arcade…

VAR Box Taiwan VR Esport Game Tournament with Huge Crown

VR Esports Games: Competitive Recipe for Growth

May 3, 2022

Could competitive VR esports games be part of the future FEC arcade landscape? Esports is wildly popular. Video games like League of Legends and Fortnite pay out millions in prizes. They are watched by hundreds of millions of fans, both in stadiums and on Twitch. Billions are being invested in esports. Major league sports teams…

VR Collective Logo

Launching a Unique VR Arcade Game Distribution Model

April 26, 2022

Virtual reality is exploding. It’s the fastest-growing segment of the Amusement Industry. More traditional amusement manufacturers have jumped on the VR bandwagon in recent years. Sega is the latest entrant with their VR Agent game. I am sure there are more coming. VR provides a more immersive gaming experience, which is what players want. Recent…

VRsenal V2 Star Wars Lightsaber Dojo Virtual Reality Arcade Game

What’s The Best Combination of Games for VRsenal’s V2?

December 1, 2021

VRsenal showed a 2-station unattended VR arcade platform (the V2) at IAAPA Orlando last month. It was one of the hits of the show. Now I’m getting constant questions from operators asking, “Which VRsenal V2 games make the most sense for my location?” There are four options to consider: 1. Star Wars Dual Station Due…

Army of the Dead VR

Netflix Double Taps The Unlimited Demand For Zombies with Army of the Dead VR

August 11, 2021

Viva Las Vengeance teams Zack Snyder with Pure Imagination for location-based virtual reality mayhem The Army of the Dead VR experience “Viva Las Vengeance”, is a bold move for the streaming giant. But it’s not a surprise if you’ve been following closely. In July of 2019, Netflix made a move that got little coverage in…

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