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The most comprehensive guide to the location-based VR market ever. 

50 pages of reviews, insights, and predictions

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China Tour May 2024

The Latest The Being Virtual Show - Deep Dive with Brent Bushnell from Two Bit Circus

 

Join Bob and his guest Brent Bushnell in this Deep Dive interview. Take a peek inside the mind of a true creative genius. Brent Bushnell is the co-founder of Two Bit Circus, an award winning and category busting entertainment business that combines virtual reality, live and virtual events, food and drink, and games into an immersive entertainment venue like no other. His latest creation will be Revelers' Resort, an immersive hotel experience coming to Denver and Connecticut.

 

Coming soon.....

One day you'll wake up and say F*ck! I'm in the Metaverse.

Have you heard about the VR Bobble Awards? 

Bob Cooney with VR Bobble Award

 

The VR Bobble Awards recognise people and companies that contribute to the development and inspire others in to drive innovation in LBVR.

There have been several winners who were surprised when Bob Cooney turned up on their doorstep to present their VR Bobble Award.

 

Subscribe to the number one podcast on the business of virtual reality.

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REAL MONEY FROM
VIRTUAL REALITY

Bob Cooney crams his 30 years of entrepreneurial experience into a handy, and thoroughly enjoyable guidebook to launching a VR product. A must read for anyone looking to enter this growing but increasingly crowded marketplace.

"Amazing! A very straightforward, no BS look at what needs to be done to be successful when launching an LBE startup." - Anne McKinnon - VR Voice

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Bob Cooney

 

An 8X entrepreneur with thirty-five years of experience launching emerging technology companies, Bob Cooney is widely referred to as the world's foremost expert on location-based virtual reality.

 

An Inc. 500 CEO with a successful NASDAQ IPO, Bob is the go-to-market strategist behind many of the world's most successful immersive entertainment products. Cooney mentors founders and executive teams of some of the top VR companies and helps operators choose the best VR products for their locations.

World’s First Star Wars VR Arcade Game is Coming

September 18, 2020

There’s a disturbance in the force. The menace of the coronavirus wasn’t a phantom, but a threat to the very existence of our galaxy. Under this perilous existence, an unlikely…

Bob and friends at Commanders Palace at Amusement Expo

I Miss Our Trade Shows – So I’m Doing Something About It

September 4, 2020

If you’re like me, you’ve been to a few virtual events this year. I guess that most were just ok—lots of webinars, too many PowerPoints, and hardly any real meetings.…

All About the Feels – Give Them An Experience They’ll Talk About

July 29, 2020

Too often, when designing experiences, we focus on what people will be doing. In-game design, lots of effort goes into balancing and core loop design. UX designers want to make…

Five Whys

Why Asking Why is the Key to Innovative Experience Design

July 28, 2020

In my last blog post on how to design entertainment experiences, I wrote about the importance of a holistic approach to experience design where you consider all of your stakeholders.…

Holistic approach

5 Critical Components of Successful Experience Design

July 27, 2020

In a time when everything is changing, we all need to innovate the design of experiences we offer our customers. What we did last year is unlikely to work today.…

McKinsey Innovation Priority by Sector

Innovate or Die

July 20, 2020

Everything has changed, but at the same time, nothing has changed.  That’s the paradox of the times.  The rules of being in public are changing.  Consumer habits, parent’s risk profiles,…

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