The VR Summit at Amusment Expo

The 4th-annual VR Summit at Amusement Expo is the leading location-based virtual reality conference in North America. Hundreds of operators network with dozens of leading innovators of VR attractions. Whether you're curious or serious about VR, this is the one conference you must attend. One day only, live and in-person: June 29th, 2021 in Las Vegas.

Increase Sales of Your VR Products

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Whether you’re an operator or a supplier, you’re leaving money on the table with your virtual reality and immersive entertainment products. Learn from the world’s leading expert on how to maximize your return on investment from VR.

The Being Virtual Show - Season 2

The #1 One weekly live show on XR is back and better than ever in Roomkey, a 3D meetup platform. This year join Bob as part of a live virtual studio audience and network with the leading voices in virtual, augmented, and mixed reality.

If you miss the live studio session, make sure to catch the replay on Facebook, LinkedIn Live, Twitch, and this website. Click the button for more info and to tune in.

Download Bob Cooney's Virtual Reality Guide to IAAPA Orlando. It's a must-have for operators thinking about purchasing VR attractions.

 

Real-Money-From-Virtual-Reality-Entrepreneur-Addition

REAL MONEY FROM
VIRTUAL REALITY

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Bob Cooney crams his 30 years of entrepreneurial experience into a handy, and thoroughly enjoyable guidebook to launching a VR product. A must read for anyone looking to enter this growing but increasingly crowded marketplace.

“Amazing! A very straightforward, no BS look at what needs to be done to be successful when launching an LBE startup.” - Anne McKinnon – VR Voice

Are you an operator? Get Bob's Strategic Guide to Buying VR Attractions now!

BOB COONEY

SPEAKER, AUTHOR, MENTOR

An 8X entrepreneur with thirty-five years of experience launching emerging technology companies, Bob Cooney is widely referred to as the world’s foremost expert on location-based virtual reality.

An Inc. 500 CEO with a successful NASDAQ IPO, Bob is the go-to-market strategist behind many of the world’s most successful immersive entertainment products. Cooney mentors founders and executive teams of some of the top VR companies and helps operators choose the best VR products for their locations.

Transformation: JUMP into the Future of the Experience Economy

January 23, 2021

In 1998 Joe Pine and James Gilmore wrote a now-famous article in the Harvard Business Journal and predicted The Experience Economy. During my lifetime, I’ve watched consumer preferences shift from goods to services to experiences. But Pine and Gilmore went on to predict what’s beyond the Experience Economy. What’s next? Read on…

FEC Esports

Esports: Don’t Miss Out On the Next Big FEC Trend

January 14, 2021

In February 2016 I started covering virtual reality’s third wave featuring The VOID, VRcade (now VRstudios), and Zero Latency. A year later I wrote that the third wave was shaping up like a tsunami. Five years after VR’s reemergence as a legitimate FEC attraction, it’s become a staple attraction in FECs. What’s next? Read on…

New Year, New Mind, New Reality

January 4, 2021

What if we could develop a practice that enabled us to continuously and instantly recognize our cognitive state, determine if it served us, and changed it immediately if we decided to?

Amusement Expo Postponed

Hope for Suppliers Amidst Amusement Expo 2021 Continued Rescheduling

December 13, 2020

Amusement Expo, the largest arcade-focused trade show in the US, has postponed for a second time due to COVID-19. Normally held in March, the show was moved to early May, and now has been pushed to June 28-30th 2021, in Las Vegas. If you sell to the amusement trade, read on. Research from Firestone Financial…

Let’s Get Social

November 11, 2020

I miss your smiling face. By the time the week of IAAPA gets here it will have been 8 months of no travel for me. Six of those months have been in near-total lockdown in Melbourne, Australia. I’ve spent the time in isolation researching and experimenting with virtual event technology and design. I was hoping…

VRsenal COVID Earnings Graph

Did Covid-19 Kill Location-Based Virtual Reality?

November 5, 2020

When I talk to manufacturers, distributors, and operators, there’s a clear sense they’re afraid of opening up their location-based VR attractions due to risk of consumer blowback. It feels like a hangover from social media shaming that was happening early in the COVID-19 outbreak when some locations decided to stay open while others shut their…

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Running a Virtual Event?

Bob is the leading expert on going virtual, and one of the top-rated speakers and hosts. Reach out today!